OTB and the Client

Online Traffic Building (or OTB - discussed previously here) is a marketable service for any company with the resources to commit to a long term investment of time, money, and manpower.

Most clients want immediate results in the area of SEO, and don't understand why they have to wait up to six months before they see significant human traffic to their sites. One technique to solving this problem is to anticipate the need. By creating a network of sites in different potentially client related areas, and growing the traffic over time, one can have a harvestable garden of traffic ready to bring to market. When the client realizes independently or is brought to understanding by a helpful sales staff of the need for traffic to a site or sites, the long-sighted OTB team can have a major online thoroughfare which only needs an offramp to the client's target site(s) to generate almost instant traffic.

It takes time to build roads, and you've probably started too late if you wait for the need. Anticipation, speculation, guesswork, detailed analysis. However the need is determined, get started now.